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Let's grow your business with marketing
Now more than ever, your customers expect you to know, understand and solve their challenges and concerns.
After all, you can't develop relevant products, marketing content and sales interactions without this knowledge.
Our first step is to uncover what your customers care about and how you can uniquely provide value.
Your buyers are conducting their own research and forming their own view on exactly what they need before they contact a sales rep.
While many companies are wasting millions of dollars on ineffictive content and ads, we help identify and focus on the activities and content that will resonate and move your business forward.
The issue of marketing and sales alignment has been around forever! And it’s not going away.
Driving company growth starts with effective sales tools that enhance customer understanding and activate the team.
Through workshops and training, we focus on helping your team succeed TOGETHER.
94% OF PROSPECTS HAVE COMPLETELY DISENGAGED WITH VENDORS… BECAUSE THEIR ‘CONTENT’ FAILS TO RESONATE
58% OF DEALS END UP IN “NO DECISION” BECAUSE VALUE WAS NOT PRESENTED EFFECTIVELY
67% OF BUYERS HAVE A CLEAR PICTURE OF THE SOLUTION THEY WANT BEFORE THEY ENGAGE A SALES REP.
B2B BUYERS TEND TO BE OVER 60% OF THE WAY THROUGH THE SALES PROCESS BEFORE THEY CONTACT A SALES-PERSON.
LESS THAN 40% OF FIRMS BELIEVE SALES AND MARKETING ARE ALIGNED WITH WHAT CUSTOMERS WANT.
32% OF SALES PEOPLE SAY THEY LACKED USEFUL OR RELEVANT CONTENT FROM MARKETING.
90% OF SALES CONTENT IS NEVER USED IN SELLING.
We'll send you a monthly newsletter with ways to stay relevant to your customers and grow your marketing career.
We'll send you a monthly newsletter with ways to stay relevant to your customers and grow your marketing career.
